I have been leveraging the power of the internet to transform marketing and communications for 20 years.
I possess a combination of skills in marketing, writing, design, and technology and have worked in a range of industries, including publishing, Internet technology, nonprofits, and higher education.
I work for the interactive agency Huge, where I am Group Director, Content Strategy. My work at Huge has enabled clients including American Express, Target, Google, Comcast, MassMutual, Pizza Hut, Cablevision, GE Capital, and McKinsey improve their digital acquisition, sales, and loyalty programs by getting the right content to users at the right time.
I have run my own personal web site since April 1996, “blogging for longer than it’s been called that” and have been working and playing with internet technology since 1987. I write about a lot of subjects, and I have a few things to say about Content Strategy. I post a miscellany of wonderful stuff on Tumblr since, to me, Everything is Fascinating. You can connect with me via Twitter at @johnmccrory.
I designed and built some pretty cool free standing book shelves that don’t need to be attached to any walls.
There are two New York minor league baseball teams Gothamites can cheer for partly thanks to me.