Tag Archive: marketing strategy

7 steps to turn your customers into your sales force

Are your customers selling your product for you? If they aren’t, you are missing out on the chance to build a sales force that exclusively possesses the most powerful marketing tools out there — social proof and word of mouth — and who will work for you virtually for free. When you design a marketing…

Great Twitter branding advice from the Phoenix Suns

SocialMediaToday has a great post from David Mullen this afternoon on “What the Phoenix Suns Can Teach Your Brand About Using Twitter” including the video below in which the Suns’ VP of Digital Jeramie McPeek talks about how the team is using Twitter to engage with its fan base. When people ask me about using…