I have been leveraging the internet in marketing and communications for 17 years in industries including publishing, e-commerce, financial services, technology, nonprofits, and education.
I work as a Content Strategist for HUGE, a digital strategy agency, but this web site is entirely my own personal production.
What content on your web site is so good you’d like to share it with aliens? What content is so bad it deserves to be sent to the sun and vaporized forever?
More »A labor-saving deliverable template that can capture the key insights and recommendations of nearly any content inventory and content audit. Who needs a slide deck when you can just give your client this handy Venn diagram? Share and enjoy!
More »Siri has the capacity to be Apple’s filter between you and the world much the way Google has been, listening to your requests and serving you with answers.
More »Lately I’ve been doing a lot of thinking about workflow, drawing on my past work overseeing production of digital content in marketing and communications departments. My starting point is a recognition that when we talk about workflow, we are usually thinking narrowly about how content gets authored, edited, and published inside a content management system,…
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